About Inbound Strategy

Inbound Strategy – A Brief History of Matt Sullivan

My experience with the web and marketing goes back to 1996, when I was 16 and started creating web pages for local businesses. The first corporate site I developed, including a PERL powered form, was for Publishing Partners International. I went on to receive a Computer Science degree from Rensselaer Polytechnic Institute, and an MBA from Southern New Hampshire University.

All together, I’ve been working in web development & marketing for the past 14 years. When I first started slinging code, the premier search engine was Yahoo!.

The inspiration for this blog comes from my father signing-up as a HubSpot customer. Because I convinced him to spend his money on this, and I didn’t want any awkward Thanksgivings, I wanted to make sure that he understand Inbound Marketing.

Topics on Inbound Strategy will include online marketing basics, opinion on marketing news, and other random posts that I somehow connect with Internet marketing & social media.