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	<title>Inbound Strategy</title>
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	<link>http://www.inboundstrategy.com</link>
	<description>Helping NH Businesses Get Found Online</description>
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		<title>Don&#8217;t Make Tourette&#8217;s Jokes on Social Media</title>
		<link>http://www.inboundstrategy.com/dont-make-tourettes-jokes-on-social-media/</link>
		<comments>http://www.inboundstrategy.com/dont-make-tourettes-jokes-on-social-media/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 18:22:01 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Marketing Lessons]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[chobani]]></category>
		<category><![CDATA[lisa barone]]></category>
		<category><![CDATA[marketing fail]]></category>
		<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[tourette's]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=708</guid>
		<description><![CDATA[Political correctness usually isn&#8217;t my thing. In fact, I often make off-color and/or inappropriate comments around my friends, but I know my audience. In those situations I&#8217;m not ignorant or spiteful, but I do like to go &#8220;over-the-top&#8221; for a reaction. On the Internetz, this is commonly called &#8220;trolling&#8221;. In a public facing setting, like on Twitter [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Web &amp; Software Development Jobs</title>
		<link>http://www.inboundstrategy.com/web-software-development-jobs/</link>
		<comments>http://www.inboundstrategy.com/web-software-development-jobs/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 19:06:54 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[Job Posting]]></category>
		<category><![CDATA[jobs]]></category>
		<category><![CDATA[software development]]></category>
		<category><![CDATA[web development]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=698</guid>
		<description><![CDATA[I&#8217;ve been seeing a lot of great web &#38; software development jobs come through my feed recently, so I wanted to aggregate them here. Smarterer &#8211; Boston, MA Front-End Web Developer Closures? Bahhh, child’s play. jQuery? You dream in selectors and chained methods. You bend HTML and CSS to your will. You love to build [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Landing Page Testing &#8211; Unexpected Results</title>
		<link>http://www.inboundstrategy.com/landing-page-testing-unexpected-results/</link>
		<comments>http://www.inboundstrategy.com/landing-page-testing-unexpected-results/#comments</comments>
		<pubDate>Fri, 28 Oct 2011 20:42:46 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[Inbound Marketing]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Marketing Lessons]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Conversion]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[Landing Page]]></category>
		<category><![CDATA[split testing]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=677</guid>
		<description><![CDATA[I recently went through split testing a new landing page to determine if it would be worth rolling it out moving forward. The test was pretty simple: an email marketing send was randomly split into three groups, each going to a different landing page. While the email content was identical, the actual links behind the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Thank-You Page Optimization</title>
		<link>http://www.inboundstrategy.com/thank-you-page-optimization/</link>
		<comments>http://www.inboundstrategy.com/thank-you-page-optimization/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 16:24:20 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[Inbound Marketing]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Marketing Lessons]]></category>
		<category><![CDATA[Conversion]]></category>
		<category><![CDATA[Landing Page]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[Thank You Page]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=670</guid>
		<description><![CDATA[So much effort is put into landing page optimization that sometimes the next step in the process, the Thank You Page, is forgotten. I understand it: you&#8217;ve managed to get your site visitor to your landing page and you want them to fill out that form and become a lead. But that&#8217;s not the end [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
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		<title>Link Building for Online Reputation Management</title>
		<link>http://www.inboundstrategy.com/link-building-for-online-reputation-management/</link>
		<comments>http://www.inboundstrategy.com/link-building-for-online-reputation-management/#comments</comments>
		<pubDate>Wed, 12 Oct 2011 17:06:51 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Inbound Marketing]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Marketing Lessons]]></category>
		<category><![CDATA[Online Reputation Management]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[ORM]]></category>
		<category><![CDATA[reputation management]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=660</guid>
		<description><![CDATA[Every business owner expects to Google their company&#8217;s name and find them listed as the #1 search result. What they don&#8217;t expect is to find that right below their listing is a result for a customer complaint or a piece of negative press. Most small business owners immediately start thinking &#8220;how do I get this [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Stop Facebook Liking Yourself</title>
		<link>http://www.inboundstrategy.com/stop-facebook-liking-yourself/</link>
		<comments>http://www.inboundstrategy.com/stop-facebook-liking-yourself/#comments</comments>
		<pubDate>Fri, 30 Sep 2011 17:06:25 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[facebook]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[how-to]]></category>
		<category><![CDATA[likes]]></category>
		<category><![CDATA[pages]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=653</guid>
		<description><![CDATA[I saw a tweet from @sandaproulx where she said "Brands: Please stop liking your own Facebook comments", and I instantly knew what she meant. Here's a quick way to make sure you don't.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Inbound Marketing Summit 2011: Quick Thoughts</title>
		<link>http://www.inboundstrategy.com/inbound-marketing-summit-2011-quick-thoughts/</link>
		<comments>http://www.inboundstrategy.com/inbound-marketing-summit-2011-quick-thoughts/#comments</comments>
		<pubDate>Thu, 15 Sep 2011 16:09:22 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[CMS]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[HubSpot]]></category>
		<category><![CDATA[Inbound Marketing]]></category>
		<category><![CDATA[Marketing Lessons]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=642</guid>
		<description><![CDATA[While I&#8217;m waiting for lunch to be served on the second day of the Inbound Marketing Summit in Boston and my head is still filled with some great ideas, I wanted to get some notes on paper (or e-paper) to give you a sense of the presentation and to help me remember topics for later [...]]]></description>
		<wfw:commentRss>http://www.inboundstrategy.com/inbound-marketing-summit-2011-quick-thoughts/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>I&#8217;m Sorry!!</title>
		<link>http://www.inboundstrategy.com/im-sorry/</link>
		<comments>http://www.inboundstrategy.com/im-sorry/#comments</comments>
		<pubDate>Wed, 07 Sep 2011 15:16:05 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Inbound Marketing]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=640</guid>
		<description><![CDATA[I just noticed that I haven&#8217;t posted anything since late June &#8211; I am not living up to the one of the most important parts of inbound marketing: regular content creation. But, have no fear &#8211; I have a few posts in the works. Topics will cover designing for email, link building, content creation (ironic, [...]]]></description>
		<wfw:commentRss>http://www.inboundstrategy.com/im-sorry/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>My Life as a Spammer</title>
		<link>http://www.inboundstrategy.com/my-life-as-a-spammer/</link>
		<comments>http://www.inboundstrategy.com/my-life-as-a-spammer/#comments</comments>
		<pubDate>Wed, 15 Jun 2011 19:21:48 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[Content Creation]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Inbound Marketing]]></category>
		<category><![CDATA[Marketing Lessons]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[spam]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=610</guid>
		<description><![CDATA[This post was written by a friend that works at a well-known software company in Boston. For obvious reasons, he can't use his name, nor the name of his employer. But, he had to tell the story about how his company started down the slippery slope of email spamming as a marketing tactic..]]></description>
		<wfw:commentRss>http://www.inboundstrategy.com/my-life-as-a-spammer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is a Social Media Expert?</title>
		<link>http://www.inboundstrategy.com/what-is-a-social-media-expert/</link>
		<comments>http://www.inboundstrategy.com/what-is-a-social-media-expert/#comments</comments>
		<pubDate>Thu, 19 May 2011 21:16:59 +0000</pubDate>
		<dc:creator>Matt Sullivan</dc:creator>
				<category><![CDATA[facebook]]></category>
		<category><![CDATA[HubSpot]]></category>
		<category><![CDATA[Inbound Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Trust Agents]]></category>

		<guid isPermaLink="false">http://www.inboundstrategy.com/?p=590</guid>
		<description><![CDATA[It's a never ending source of frustration for me to see how many people are self proclaimed experts, gurus, ninjas, or consultants in the social media space. In my mind, there are three main reasons as to why this industry exploded.]]></description>
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		<slash:comments>0</slash:comments>
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